Insights
Practical notes on choosing, building and running digital signage, written by the people who install it.
Digital signage for hotels and hospitality
Where to place screens in hotels and resorts, what to show guests, and how to keep content accurate, on brand and reliable.
Digital signage for workplace communication and training
Where to put screens in offices and sites, what to show employees, and how to keep content current so people keep looking.
Digital signage for retail stores: placement and content
Where to place screens in a store, what content supports sales, and how to keep prices, promotions and hardware under control.
Rolling out digital signage across many locations
A practical plan for deploying signage at scale: site surveys, standard hardware, network checks, a pilot, staged installs and a support model.
Measuring digital signage results without guessing
What you can realistically measure on a signage network, how to collect it, and how to judge return on investment, including advertising networks.
Interactive wayfinding: planning a kiosk visitors will use
How to plan an interactive wayfinding kiosk: where to place it, what the map and directory need, accessibility, and how to keep the data accurate.
Outdoor digital signage: brightness, enclosures and ratings
What to check before putting a screen outside: brightness, temperature, IP and IK ratings, enclosures, mounting, power, permits and upkeep.
Digital signage for schools and campuses
Where to put screens in schools and universities, what to show students and visitors, and how to plan for safety messaging, glare and upkeep.
Digital signage in healthcare: waiting rooms to wayfinding
Where to place screens in clinics and hospitals, what to show patients and staff, and how to plan content with privacy and accessibility in mind.
Digital menu boards for restaurants: a practical guide
How to place, design and manage digital menu boards so prices stay accurate, items are easy to read and the screens keep running.
Creating content for digital signage that people read
Practical rules for signage content: legibility at distance, how much text to use, dwell time, motion, templates and how often to refresh.
Digital signage security: network, players and mounting
A practical security checklist for signage networks: segmentation, player hardening, account access, content approval and physical protection.
Walk us through your space.
Tell us where the screens would go and what they need to say. We'll come see it and show you what's possible.